In the beverage industry, brand protection, product traceability and consumer interaction are the keys for companies to stand out from the competition in the market. With the increasing demand of consumers for product quality and safety, traditional anti-counterfeiting and traceability means have been unable to meet the market demand. CCN has created a bottle of one yard, providing a new solution for beverage enterprises to help enterprises realize the integration of anti-counterfeiting, traceability and marketing, and enhance brand value and market competitiveness.

The pain points and challenges of the beverage industry

Fake and inferior products are rampant

The beverage industry is the worst hit by fake and shoddy products, which not only damage the reputation of brands, but can also pose a threat to the health of consumers.

Product traceability is difficult

Beverage production to consumption involves many links, the traditional traceability method is low efficiency, high cost, difficult to achieve transparent management of the whole process.

Insufficient consumer interaction

In the digital age, consumers expect more interaction with brands, and traditional marketing methods struggle to meet this demand.

Second, CCN bottle one code: beverage industry solutions

CCN's bottle one code gives each bottle of beverage a unique encrypted identity number, and associates product information through key link scanning code to achieve anti-counterfeiting verification, product traceability and consumer interaction. This technology not only solves the pain points of the beverage industry, but also brings more business value to the enterprise.

Three, a bottle of one code of core functions

Anti-counterfeiting verification: combat counterfeiting and protect brand reputation

By giving each bottle a unique security code, consumers can verify the authenticity of the product by simply scanning the code. This way is simple and efficient, can effectively combat counterfeit and shoddy products, and enhance consumer trust in the brand.

Product traceability: Achieve transparent management of the whole process

CCN one-yard bottle technology can help enterprises realize the full traceability from raw materials to finished products. By scanning the code, enterprises can quickly obtain the production batch, logistics information, sales channels and other data of the product to ensure that the product quality is controllable. Once there is a problem, the company can quickly recall the problem product and reduce the loss.

Digital marketing: Enhance consumer engagement and enhance brand stickiness

One yard a bottle provides an opportunity for businesses to interact directly with consumers. By scanning the code, consumers can participate in activities such as lottery, point redemption, coupon collection, and so on, and enterprises can collect consumer behavior data to achieve precision marketing. This interaction not only increases consumer engagement, but also leads to higher conversion rates and brand loyalty for businesses.

Four, the advantages of a bottle of one-yard technology

Simple operation and low cost

One-code bottle technology does not require complex equipment, and companies simply print QR codes on the packaging. Compared with the traditional anti-counterfeiting and traceability methods, the cost is lower and the effect is better.

Data-driven, enabling scientific decision-making

One-code bottle technology provides enterprises with massive data support to help enterprises better understand market demand, consumer behavior and product flow, so as to make more scientific decisions.

Enhance the consumer experience and enhance brand loyalty

Through code scanning interaction, consumers can obtain more product information, participate in brand activities, improve the shopping experience and enhance brand loyalty.

Shanghai Zhongshang Network Co., LTD. (hereinafter referred to as "CCN Zhongshang") provides enterprises with full-link digital solutions such as brand protection, intelligent traceability digital marketing, IP authorization management, channel control and production line coding based on one thing and one code. CCN not only provides digital solutions for beverage enterprises, but also serves seven industries, including automotive aftermarket, dairy, health care products, daily chemicals, pets, IP and FMCG food, and covers more than 20 industries such as liquor, condiments, beer and beverage, leisure food, clothing, building materials and home furnishing, 3C digital, sporting goods and household appliances. If you have related needs, welcome to consult, we will provide you with professional samples, cases and solutions.

For business inquiries, please call: 400-689-0580

Or email: marketing.list@yesno.com.cn