CCN product anti-counterfeiting, guard the brand reputation of the global trust mark

The decline of brand power and the weakening of customer loyalty are gradually weakening the sales of genuine products, eroding the market competitiveness and reputation of enterprises; The lack of product tracking makes it a challenge to distinguish the authenticity. The proliferation of counterfeit products destroys consumers' confidence and trust in the brand, and seriously damages the interests of the brand. Simple and disorderly anti-counterfeiting operation, over-reliance on traditional physical anti-counterfeiting methods, has been difficult to deal with the circulation of counterfeit products, and it is urgent to continue to innovate and upgrade technology.

First, brand anti-counterfeiting product features

1) Anti-counterfeiting technology continues to lead

Produce dozens of annual label technology evaluation reports, continue to explore new anti-counterfeiting technology points, continue to innovate in anti-counterfeiting patents and applications, keep the label technology continues to lead the world, successfully applied to 2 billion labels every year.

2) High trust in international brands

65 of the world's top 500 customers trust the choice, ISO, HSSE, FSC, Dun & Bradstreet and other professional qualifications, fully in line with foreign supplier standards, because professional, so trust.

3) Leading the whole industry's quality service

Covering countries and regions around the world, 24x7 uninterrupted, multi-language customer service center, with professional, high-quality and efficient response, to solve customers' worries.

4) Intelligent information service

Intelligent online report, real-time warning, risk control and block, from the data security, risk control, display and other dimensions, the construction of intelligent security system, one-stop data automatic analysis, analysis, processing, with BI, to provide a more colorful data presentation model.

2. Product value

1) Build an intellectual property protection system

Giving unlimited data value to goods has helped more than 50 Fortune 500 companies and more than 1,500 corporate users around the world create an intellectual property protection system.

2) Let consumers shop with confidence

Based on scientific and technological means such as one object one code and military-grade information anti-counterfeiting encryption algorithm, every product contains powerful anti-counterfeiting technology, effectively curb the circulation of counterfeit products, protect the interests of consumers, and let consumers shop with confidence.

3) Increase product sales

Effectively help consumers to enhance the awareness of genuine products, through the upgrading of product packaging, stimulate consumers' desire to buy, while preventing the production of fake and shoddy products, greatly improve the brand image of enterprises and commodity sales.

4) Enhance market competitiveness

Product homogenization phenomenon is becoming more and more serious, the competition between enterprises is extremely fierce, product branding has been deeply rooted in people's hearts, through the brand anti-counterfeiting to create the concept of authentic, differentiated brand awareness, can greatly enhance the competitiveness of the brand in the market and reputation.

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