CCN One Code, One Product | Alcoholic Beverage Marketing | Alcoholic Beverage Anti-channel Conflict

Establishing a traceable, verifiable, controllable, and manageable end-to-end traceability and channel protection system for every bottle of alcohol.

Is Your Business Facing These Pain Points?

Proliferation of counterfeit products

Frequent incidents of imitation, refilling, and adulteration damage brand value.
Severe channel diversion

Diverse and complex distribution channels lead to cross-regional diversion and hoarding, disrupting market order.
Difficulty in verifying rebate authenticity

Channel funds are often misappropriated, revealing significant marketing management loopholes.
Challenges in executing precision marketing

High end-user repurchase rates are undermined by fragmented data collection and uncoordinated promotional campaigns.

End-to-End Digital Solution for the Beverage Industry

Leveraging one-code-per-item technology with QR codes and RFID as carriers, we provide alcohol companies with digital services across the entire value chain—including brand anti-counterfeiting, smart traceability, RFID IoT integration, channel diversion prevention, and precision marketing.

Anti-Counterfeiting and Traceability
Diversion Prevention
bC-Linked Marketing
Data Accumulation and Precision Operations

Anti-Counterfeiting and Traceability

Each bottle is assigned a QR code, anti-counterfeiting label, or RFID tag. Consumers can scan to verify authenticity and access traceability details such as production region, vintage, and batch number, ensuring unique identity for every bottle.
Diversion Prevention

By establishing associations between item-level and case-level codes, and integrating warehouse and distributor scan data, we enable real-time monitoring of product flow and sales regions. Abnormal diversion triggers immediate alerts, safeguarding channel pricing and market order.
bC-Linked Marketing

Utilizing one-code-per-item traceability to connect single bottles and cases, we implement bC-linked interactive campaigns. Multi-tier rebates incentivize promoters, retailers, and consumers, stimulating sales through retail channels. Integrated offline activities help acquire new members, drive store traffic, and boost sell-through.
Data Accumulation and Precision Operations

8.Consolidating data from production, warehousing, logistics, distribution, and consumers, we provide visualized reports and analytical support to optimize inventory management, market positioning, and marketing strategies.

Beverage Industry One-Code-Per-Item Solution

Is Your Business Facing These Pain Points?

End-to-End Digital Solution for the Beverage Industry

Notable Client Cases