Zhongshang one thing one code, a variety of customized functions
Shanghai business network in the field of one thing one code has been deep cultivation for 24 years, this journey from the traditional bar code starting, all the way to two-dimensional code, three-dimensional code, and then to RFID, so that one thing one code is no longer a simple identity, but into the anti-counterfeiting, traceability, anti-channeling, supply chain management, marketing and other multiple functions. Become an integrated digital management artifact.
The so-called "one thing, one code" is simply to match each product with a unique identification number.
These identifiers, like each person's ID card, contain a special string of encoded information, each of which is unique.
Through the Saas cloud platform and Internet of Things technology, this system can allow brands, channels, retailers and consumers are closely connected to achieve a full range of services from product anti-counterfeiting, preventing cross-goods, product traceability to marketing and promotion.
The charm of a code of things is that it has three levels of attributes:
The first is the native attribute, that is, the coding information carried by the code itself, such as algorithm, format and bits, etc., which is the inherent attribute of each code when it is born, also known as empty code;
The second is the scene attribute, which is based on different use scenarios, to give the code additional capabilities and characteristics, such as in anti-counterfeiting, marketing, anti-crosstalk, traceability and other scenarios of application;
Finally, activity attributes, when a scene needs to cooperate with specific incentives, it will add activity attributes to the code, such as activity time, winning rate, prize information, participation rules, etc., through these activity attributes to meet the needs of different scenarios.
In this system, each code starts out as a "null code" with only native properties. Then, according to the specific needs of the brand owner, we will give these "empty code" scene attributes and activity attributes, this process is called "empty code assignment".
In this way, the one thing one code system of Shanghai Business Network can provide a tailored functional system for brands, and gradually realize the needs of various application scenarios, so as to create more value for brands, channel operators, retailers and consumers.
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