Shanghai Zhongshang Network Co., LTD. (CCN Zhongshang) : with "one thing one code" technology to provide enterprises with anti-counterfeiting traceability, digital marketing, RFID, IP authorization management and other full-link solutions.

Founded in early 2000, Shanghai Zhongshang Network Co., LTD. (referred to as "CCN Zhongshang"), a subsidiary of Beijing Hualian Group, is a high-tech enterprise in Shanghai. With the mission of "giving unlimited data value to goods", based on more than 20 years of professional technology and rich project implementation experience in the one-object one-code industry, we provide enterprises with full-link digital solutions such as production coding, anti-counterfeiting traceability, digital marketing, channel anti-channeling, RFID, IP authorization management.

Technology-driven: Building a "one thing, one code" trusted ecosystem

As a pioneer in the field of "one thing, one code" technology in China, CCN opens up the data chain of the whole life cycle of products by giving each product a unique digital identity. Its core technology integrates the Internet of Things and big data analysis to create an "anti-counterfeiting traceability system" covering all aspects of production, circulation, sales and after-sales, effectively solving the problem of counterfeiting and shoddy.

The anti-counterfeiting identification technology of Shanghai Zhongshang Network Co., Ltd. can bring together many cutting-edge technologies such as image printing, physical texture image recognition, polymer optical material encryption, AI visual recognition, microscopic image recognition, chip implantation encryption, information security encryption, big data collection and analysis, and high security of anti-counterfeiting identification.

Digital marketing: Activate the new momentum of user growth

Relying on the precise drainage entrance of "one thing, one code", CCN helps enterprises to build a marketing ecology of online and offline linkage. Through sweepstakes, points, member fission and other gameplay, the brand can quickly reach the end user and precipitate the private traffic pool. For example, after a head beverage brand adopted its solution, the user re-purchase rate increased by 40%, and the number of scan marketing activities exceeded 10 million. At the same time, the AI-driven data analysis platform can generate consumer portraits in real time, providing a scientific basis for enterprises to optimize product strategies and predict market trends.

RFID Services: Reinventing Supply chain Management Efficiency *

For high-value commodities and complex logistics scenarios, CCN launched RFID (radio frequency identification) intelligent management solutions, using RFID electronic tags as the carrier, to achieve commodity batch identification, automated warehouse inventory and omni-channel anti-channell monitoring. RFID technology in the fields of luxury goods, electronic products, clothing, etc., the technology can improve the efficiency of storage and inventory accuracy, and greatly reduce labor costs.

IP authorization management: Build a brand intellectual property protection system

Combined with the leading IP authorization scenarios at home and abroad, CCN has built a digital IP authorization management system that conforms to the characteristics of one thing, one code, and takes the logo as the authorization carrier to open up the whole link of IP enterprise-licensees, supply-chain, distribution channels, and consumers to prevent unauthorized copying and abuse. At the same time, it realizes the functions of tracing the flow of authorized goods, tracing the role of authorized products, and identifying authentic consumer products, and realizes the digital management of enterprises with the IP authorization management solution.

Industry recognition and global layout

CCN is a high-tech enterprise in Shanghai and a "specialized and new" enterprise in Shanghai. It has obtained 54 patents (35 invention patents, 14 utility model patents, 5 appearance patents) and 110 software Copyrights. It has served more than 5,200 customers, 65 Fortune 500 global brands including Bosch, Philips, PepsiCo, Nestle, Unilever and Elizabeth Arden, and its business covers more than 40 countries and regions in Asia, Europe and the Americas.