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Ausnutria Dairy
Intelligent traceability through production line coding

#Leading enterprise in the goat milk industry

CCN has carried out a transformation and upgrade of Ausnutria's production line based on a one-product-one-code system. Through a series of solutions such as coding raw materials and packaging materials and automatically associating production line codes, it has not only improved the efficiency of the production line but also provided strong protection for product safety, monitoring the safety of milk powder from the source of quality.

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As an international dairy company with global sales, Ausnutria Dairy (China) Co., LTD. (hereinafter referred to as Ausnutria) attaches great importance to this point and adheres to the industry code of conduct of "high standards and strict requirements" in practice. It always upholds the brand concept of protecting every drop of milk with the spirit of maternal love and giving life a better start Committed to providing high-quality, nutritious and healthy food for mothers and infants. At the same time, by increasing investment, operating control programs, strengthening cooperation with suppliers and introducing advanced technologies, the safety and quality of the products are continuously improved.


2019 marks the tenth anniversary of Ausnutria's listing. Compared with 2009, the number of channel partners has increased by nine times, the average annual number of active members has grown by ten times, and the business scale has increased by more than ten times. Behind the growth of data lies the power of brand trust. Therefore, Ausnutria has been cooperating with CCN for a long time and has established a complete brand protection system


As a full value chain supplier of product digitalization, CCN is aware of the significance of brand protection for an enterprise, especially for a company like Ausnutria that is engaged in the production of infant formula milk powder. It helps it truthfully, accurately and effectively record the information of its production and operation process and establish and improve the food safety traceability system for infant formula milk powder production enterprises. Only by making the entire production process information of infant formula milk powder recordable, traceable, controllable, retrieval able and quarriable can the quality and safety of infant formula milk powder be more effectively guaranteed. Therefore, we have carried out a transformation and upgrade of Ausnutria's production line based on a one-product-one-code system. Through a series of solutions such as coding raw materials and packaging materials, and automatically associating production line codes, we have not only improved the efficiency of the production line but also provided strong protection for product safety, monitoring the safety of milk powder from the source of quality.





Before the Spring Festival, Ausnutria carried out the 2019 annual supplier review work. This review was led by the Purchasing Department of Ausnutria's Purchasing Dispatch Center. The Quality Management Department of the Quality Assurance Center, the Research Institute, the Logistics Department of the Procurement and Dispatching Center, the Production Department, the Finance Department, etc. will conduct a comprehensive scoring of the quality level, delivery capacity, price level, qualification documents, process technology capabilities, cooperation status and services of the products supplied by the suppliers, and comprehensively examine the service levels of the suppliers in all aspects.


In this annual review, CCN, with its strict management system and stable, high-quality services, quickly and smoothly cooperated with Ausnutria to complete the relevant review work. It has been awarded the title of "Outstanding Supplier of Ausnutria" for the third consecutive year and has been highly praised and trusted by the enterprise!




CCN has been deeply engaged in the field of product digitalization in the dairy industry for over a decade. Besides Ausnutria, it has also provided long-term product digitalization services for nearly 20 dairy brands such as Lanhe, Biostime, Sanyuan, Junlebao, and Liaoyuan. Realize full-process traceability from the pasture to the entry and exit of raw and auxiliary materials for production, packaging materials, production ingredient input, automatic production lines, logistics distribution management, market circulation management, and finally to the marketing interaction and sales management with consumers at the store terminal. Data integration with enterprise ERP, MES, WMS, CRM, points systems and national or local product quality traceability public service platforms has gradually grown into a close consultant for enterprises.


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